LONDON (Thomson Reuters Foundation) - Charities and aid agencies are looking for new ways to find money and increasingly, they are looking to the private sector for partnerships.
Belu, a social enterprise that sells its ethical bottled water in Britain, and charity Water Aid are working together in an unusual collaboration. Belu gives all its profits to Water Aid to help it bring clean drinking water to people in developing countries, where being without safe water is still a daily reality for some 760 million people.
In the almost three years since the partnership started Belu has given more than £500,000 to Water Aid.
Thomson Reuters Foundation talked to Barbara Frost, chief executive of Water Aid, and Karen Lynch, chief executive of Belu, about how the partnership started and what lessons they have learned from it.
