“Priya’s Shakti” is a multimedia project which aims to raise awareness of violence against women in India. It uses ‘augmented reality’ technology in which viewers can watch a pop-up comic book animation and listen to audio using an app on their smartphones. In the story, Priya, a rape-victim-turned-superhero, with the help of the Goddess Parvati, is determined to stop the gender-based violence that affects hundreds of thousands of women in India. The project uses the popular format of the comic strip in an effort to reach a wide audience in India and around the world - calling for action against sexual harassment and violence. Ram Denineni, the director of Priya’s Shakti, speaks to the Thomson Reuters Foundation about the inspiration and motivation behind his work.
Read more about the comic here: Rape survivor turns "superhero" in India's first digital comic